Geographical information data that enables businesses, the military, weather forecasters, researchers, and other organizations fuel geospatial employment. Businesses use location intelligence to target their marketing materials in order to find favorable demographics and this demand creates GIS employment opportunities. Growing communities need new hospitals, attractions, and shopping centers that result in public transportation demand that fuels geospatial employment opportunities. New studies demand new technologies so that researchers can develop useful discoveries and applications for the military, mobile market, and medical care. Spatial geographic software is needed for organizations to leverage location content, turning spatial data into business intelligence. All of these factors promise opportunities for talented geospatial oriented workers.